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Growth Resilience Score (Shock Test)
Stress test your business model. How long is your runway if revenue drops by 20%, 40%, or 60%?
Resilience Score
62
Survival Probability
Fixed Cost Ratio
40%
of Total Revenue
Cash Runway
14 Mo
at Current Burn
Survival Prob
88%
6 Month Horizon
Primary AnalysisLive Data
Main visualization of key metric drivers
Key Insights
- •Resilience Score is 62 (Moderate). Heavy reliance on Meta Ads (75% of acquisition).
- •If Meta CPMs double, gross margin drops to 15%.
- •Fixed costs are 40% of revenue, making you vulnerable to demand shocks.
Deep Dive
Vulnerability Map
75%
Revenue from Top Channel
40%
Inflexible Costs
Data Transparency
Full breakdown of the underlying data points for verification.
| Month | Rev (Shock) | Costs | Cash Balance | Runway |
|---|
Methodology
How SpendSignal calculates Growth Resilience Score
The Logic
Calculate a **Growth Resilience Score (Recession Test)**.
Combine:
1. **Fragility**: High percentage of Baseline Revenue (Good) vs Paid (Risky).
2. **Diversity**: Channel concentration risk (Are we dependent on one channel?).
3. **Efficiency**: Current blended tROAS vs Break-even targets.
Give a score out of 100 and list 3 levers to improve it.
Input Data Required
- Date Column
- Spend per Channel
- Revenue / Conversions
Output Deliverables
- Executive Dashboard
- Strategic Insights
- Downloadable PDF