For CMOs

Attribution intelligence for strategic marketing decisions

SpendSignal helps CMOs make confident marketing investment decisions grounded in incrementality, not attribution theater. Get answers to hard questions that traditional tools can't solve.

Core Metrics for CMOs

These are the metrics CMOs actually use to make spend decisions—not vanity dashboards.

unattributed roas

understand Unattributed ROAS

budget reallocation

understand Budget Reallocation

Hard Questions CMOs Ask

These are the questions that attribution tools can't answer—but SpendSignal can.

1

Which channels are being under-credited?

2

How much revenue comes from brand and word-of-mouth?

3

Should I reallocate from performance to brand?

4

What is the true cost per acquisition by channel?

5

How do I prove marketing impact beyond last-click?

Get Answers in Minutes

Upload your historical spend and revenue data. SpendSignal analyzes incrementality and gives you actionable answers to these exact questions—with confidence ranges, not false precision.

Industry-Specific Insights for CMOs

See how CMOs in different industries use SpendSignal to make better decisions.

d2c marketing challenges for CMOs
b2b saas marketing challenges for CMOs
marketplaces marketing challenges for CMOs
retail marketing challenges for CMOs

Ready to get started?

Join CMOs making confident marketing decisions with incrementality intelligence.