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Video podcast · 9 episodes
Revenue Compound Loops
Each episode takes one number marketers trust, such as ROAS, last-click attribution or agency pacing, and shows what it hides.
For founders, CMOs, brand managers, performance marketers and media buyers who suspect their dashboards are flattering them. Hosted by Sachin Uppal.
Episode 1 of 9 · Your ROAS Is Lying to You: The Full Revenue Compound Loops SeriesYouTube ↗
One argument runs through every episode.
01
Brand
builds belief.
02
Performance
converts it.
03
Customers
bring the next customers.
Measure that as one system and every rupee compounds. Episodes are short, with one idea you can take into your next budget review.
Measure growth as one system.
SpendSignal shows what brand, performance and word of mouth actually cause, so every rupee compounds.
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